CoppaFeel "Grab Life By The Boobs"
Description :
Eloise directed the PSA for 10th anniversary _UK charity CoppaFeel! The film features real men and women - some of whom have experienced breast cancer themselves became the first ad on British daytime TV to show a female nipple. Created by Fold7, the campaign also screened in cinemas nationwide, _encouraging people to ‘Grab Life by the Boobs,’ targeting demographics statistically less likely to do so such as the BAME community, transgender community, and cisgender men.
Distribution Details :
TV, Online, Cinema
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