Deeply influenced by social cinema and cine-verité schools, she uses visual mediums to create socio-cultural impact projects and to tell powerful, underrepresented histories. She began her career in the creative department of MTV Brazil, developing social awareness campaigns (HIV, Politics, Environment) focused on youth. Since them her projects include the performance program Dynamic Encounters at the Museum of Modern Art (MOMA), Stories in the Social Landscape at International Center of Photography (ICP) and projects dealing with gender for Avon, Dove, P&G , Pink Intervention at Spotte Art NY, Artsy and Battle of the Body (Brazilian National Commission for Cultural Incentive Prize).