i-D Meets: Rema
Description :
i-D meets Nigerian Singer-Songwriter @heisrema - the artist behind Tik Tok’s viral Afrobeats song ‘Calm Down’ later remixed with Selena Gomez. He reflects on his whirlwind career thus far and how he plans to take the genre of ‘Afro-rave’ to a global audience. A self-confessed introvert, Rema holds great value to his alone time, something that helps him to, ‘glide through nothingness, just healing and recharging’. Sharing his musical inspirations ranging from Lana Del Rey and ASAP Rocky to the world of K-Pop, Rema welcomes i-D into his world through art and gaming. He touches on his appreciation for Benin City, the place where he grew up and his own introduction to music, filled with car journey’s spent flicking through his dad’s CD’s. His passion that was nurtured by teaching kids to rap and rhyme in church has already evolved to unimaginable platforms. Here, Rema tells i-D how he’s coming to terms with his new reality.
Credits :
Director & Executive Producer @sylviasuli
Creative Producer @lauren.thrills
DOPs @joshrenaut @bustergreyjung
Editor @sam_instagraham
Art Director @chenssx
Colourist @alexo.colour @okaystudio
Global Editorial Director @oliviajsinger
Social Media Director @danilboparai
Production Assistants @hannah.karpel & @martaabmt
Junior Social Producer @monamoloko
Sound Recordist & Mixer @gongirlz
Digital Art Director @calseeum21
Motion Graphics Designer @talacza
Production Executive @lauranclark
Production Coordinator @nataliecooperbates
Production Secretary @Neetssx
Post Production Manager @sophielst
Assistant Editor @bmpda & @airamiguel
Thanks to
@axelarigato
@karlkani_europe
@louisvuitton
@supremenewyork
@thenorthface
Locations (shot at)
@the_koppel_project
@nq64arcadebars