F Cancer "KEEP JOY ALIVE"
Description :
Having evolved from a hashtag into the moniker of a pervasive worldview, “Black Joy” is the unadulterated celebration of life despite personal or collective circumstances. Our creative executions celebrate the joy that loved ones bring into our lives to show our audience how much power lies within a simple act of prevention and early detection.
Credits :
Director: TRONIC
Production Company: KUAMP