Saalt | Commercial | Co-Directed by Martina Magorin
Description :
"How You Period" celebrates a menstruator’s choice to do whatever they want to do on their period. From major adrenaline rush to serious chill time, there's no right way to menstruate. Regardless of what you do on your period, do it longer, cleaner, and more sustainably with Saalt. Sustainable Period Care.
This commercial was recorded during the beginning of COVID in collaboration between myself and 3 other filmmakers around the world. Each responsible for one scene in the ad.
Credits :
Client: Saalt
Agency: Against
Directors: Martina Magorin Borg, Alexandra Bas, India Sleem & Hailey Thelen
Editor: Anna Gustafson
Directors Cut: Martina Magorin
Creative Director: Catharine Day
Producer: Jennie Myers
Actress: Rosaly Graterol, Grace Edwards, Ionna Price & Vivica Price